Donna Becerra
About Donna Becerra
Donna Becerra serves as the Director of User Experience at GreyNoise Intelligence, where she emphasizes design thinking and user research. With a background in computer science and graphic arts, she has held various leadership roles in user experience across multiple industries and collaborated with major clients.
Current Role at GreyNoise Intelligence
Donna Becerra serves as the Director of User Experience at GreyNoise Intelligence, a position she has held since 2022. In this role, she focuses on enhancing user experience through design thinking and user research. Becerra emphasizes learning from actual users to inform design decisions. Her leadership aims to deliver customer-focused products and services that align with the company's objectives.
Previous Experience in User Experience Design
Before her current role, Donna Becerra worked in various capacities in user experience design. She was the Product Design Lead at GreyNoise Intelligence for one month in 2022. Prior to that, she held the position of Lead Interaction Designer at Wells Fargo for two months in 2016. Becerra also served as the VP of User Experience at Weber Shandwick from 2021 to 2022, and as Director of User Experience at FCB Chicago from 2019 to 2020.
Educational Background in Computer Science and Design
Donna Becerra has a solid educational foundation in computer science and design. She earned a Master's degree in Computer Science from DePaul University, studying from 2004 to 2008. Additionally, she obtained a Bachelor's degree in Graphic Arts from Columbia College Chicago, where she studied from 1999 to 2001. This combination of education supports her expertise in user experience and design.
Collaboration with Major Clients
Throughout her career, Donna Becerra has collaborated with several major clients, including Discover Financial, Janssen Pharmaceuticals, USAA, Motorola, Humana, and United Airlines. Her work with these organizations reflects her ability to deliver user-centered design solutions that meet diverse client needs.
Expertise in Design Systems and Accessibility
Becerra specializes in defining design systems that simplify prototyping and development, ensuring consistent user experiences. She is experienced in WCAG 2.0/2.1 accessibility guidelines and principles, which enhances her capability to create inclusive designs. Her diverse skill set includes website/app architecture, advertising, design, marketing, and customer experience.