Clarisse Bigand
About Clarisse Bigand
Clarisse Bigand serves as an Assistant CRM & Trade Marketing at Groupe Rocher, where she has worked since 2022. She has a background in marketing and business studies, with experience in sales advisory roles at various companies in Île-de-France.
Work at Groupe Rocher
Clarisse Bigand has been employed at Groupe Rocher as an Assistant CRM & Trade Marketing since 2022. In this role, she is responsible for various marketing functions, including designing themes for printed marketing mailings. She engages in benchmarking activities to evaluate market trends and competitor strategies, contributing to the overall marketing strategy of the company.
Education and Expertise
Clarisse Bigand has a diverse educational background in business and marketing. She studied at IÉSEG School of Management from 2017 to 2022, where she focused on Marketing. Additionally, she participated in an Erasmus program at ISCTE Business School in 2021. She also completed an exchange semester at Hanyang University in 2019. Her foundational education includes a Baccalauréat in Economic and Social Sciences from High School Louis de Broglie, completed from 2015 to 2017.
Previous Work Experience
Prior to her current position, Clarisse Bigand gained experience in sales advisory roles at various companies. She worked at Maison 123 in 2021 for five months, at Grand Optical in 2020 for two months, and at MDF KITCHEN in 2018 for one month. These roles provided her with valuable customer interaction experience and insights into retail operations.
Marketing Skills and Responsibilities
In her marketing roles, Clarisse Bigand has developed and executed commercial offers aimed at customer acquisition and retention. She has conducted creative briefs and ensured adherence to timelines and budgets for mailing campaigns. Additionally, she monitors commercial performance metrics to assess the effectiveness of marketing strategies, demonstrating her analytical skills in evaluating marketing outcomes.