Guy Flament
About Guy Flament
Guy Flament serves as the Deputy CEO of FLORMAR and has been a member of the board since 2012. He has extensive experience in the beauty and cosmetics industry, holding various leadership roles at Groupe Rocher and Yves Rocher.
Current Role at FLORMAR
Guy Flament serves as a Member of the Board at FLORMAR, a position he has held since 2012. His tenure at the company spans 12 years and is based in Istanbul, Turkey. In this role, he contributes to the strategic direction and governance of the brand within the competitive cosmetics market.
Experience at Groupe Rocher
Flament has extensive experience at Groupe Rocher, where he held several key positions. He served as Deputy CEO for Group Strategy and Yves Rocher Brand Management from 2015 to 2018. Prior to that, he was the Chief Corporate Strategy Officer from 2005 to 2015 and COO from 1998 to 2002. His roles involved overseeing corporate strategy, operations, and brand management, contributing to the company's growth and market presence.
Leadership at Yves Rocher
Since 2018, Guy Flament has been the Global CEO of Yves Rocher while also serving as Deputy CEO of Groupe Rocher. He leads the international distribution of Yves Rocher products across more than 100 countries and oversees a network of over 3000 monobranded stores worldwide. His leadership emphasizes the brand's commitment to sustainability and affordability through its Botanical Beauty© initiative.
Educational Background
Flament studied at CentraleSupélec, where he specialized in Innovation Conception Production and earned a Diplôme d'ingénieur from 1986 to 1989. He also completed his Baccalauréat at Lycée Kléber in Strasbourg, from 1979 to 1986. His educational background in engineering and innovation has supported his strategic roles in the corporate sector.
Previous Positions and Contributions
Before his current roles, Flament held various leadership positions, including President at Dr Pierre Ricaud from 2008 to 2018 and CEO at Petit Bateau from 2002 to 2005. He has also worked at Accenture as an Organisation & Strategy Senior Consultant from 1990 to 1995. His diverse experience in corporate strategy, product development, and supply chain management has contributed to significant sales growth, including achieving over 25% of Yves Rocher's sales through digital channels.