Julie Rousseau
About Julie Rousseau
Julie Rousseau serves as the Chargée De Communication at Stanhome France, where she develops communication strategies and promotional materials to enhance brand visibility. With a diverse background in marketing and communication across various companies, she has accumulated significant experience in managing campaigns and engaging with clients.
Work at Groupe Rocher
Julie Rousseau has been serving as Chargée de Communication Stanhome France at Groupe Rocher since 2020. In this role, she develops and manages communication strategies for product launches, utilizing both print and digital formats. She creates promotional materials aimed at enhancing brand visibility and customer engagement. Additionally, she designs and executes newsletters to keep clients informed and engaged with the brand. Her responsibilities also include coordinating promotional campaigns for special occasions, such as Christmas and Black Friday, which drive seasonal sales.
Previous Experience in Communication
Before her current position, Julie Rousseau worked at Tarkett as EMEA Communication Project Manager for nine months in 2018. She also held the role of MarCom and event manager at Philips Healthcare from 2012 to 2014. In this capacity, she was involved in various marketing communications initiatives. Additionally, she worked as a Marketing - Communication Project Manager at Philips from 2015 to 2017. Her early career included a position as a Junior Project Manager Intern at Next Events in 2008 and as a Marketing Assistant at Laboratoires Gyneas from 2011 to 2012.
Education and Expertise
Julie Rousseau holds a Master's degree in Marketing Product Management from IAE Gustave Eiffel, Université Paris XII, which she completed from 2007 to 2008. She also earned a Maitrise de Science de Gestion in Marketing et Gestion from Université de Cergy-Pontoise between 2005 and 2007. Additionally, she has a Bachelor's degree in Communication and Media Studies from Université Paris Nord - Paris 13, obtained from 2001 to 2004. Since 2017, she has been studying at ESSEC Business School, focusing on digital strategy, and has been enhancing her English skills at Kaplan International since 2013.
Marketing and Communication Initiatives
Throughout her career, Julie Rousseau has implemented and managed social media strategies to enhance brand presence and customer interaction. She has coordinated promotional campaigns for various occasions, contributing to seasonal sales. In her roles, she has conducted reporting and analysis of promotional campaigns to evaluate their effectiveness and inform future strategies. Furthermore, she managed and coordinated a partnership with the Association Petits Princes, which contributed to corporate social responsibility efforts.