Laure Avril
About Laure Avril
Laure Avril serves as the Directrice RSE, expérience client et outils digitaux at Groupe Rocher, where she has worked since 2021. With extensive experience in the cosmetics industry and a strong background in engineering, she specializes in customer experience management and digital tools.
Current Role at Groupe Rocher
Laure Avril serves as Directrice RSE, expérience client et outils digitaux at Groupe Rocher since 2021. In this role, she focuses on integrating corporate social responsibility with customer experience and digital tools. Her position highlights her commitment to enhancing customer engagement through innovative digital solutions.
Previous Experience at Groupe Rocher
Laure Avril has held multiple roles at Groupe Rocher over the years. She worked as Chargée d’analyses commerciales from 2001 to 2003, and later as Responsable Business Développement from 2007 to 2009. She also served as Responsable Listbroking et Nouveaux Projets from 2010 to 2013, and as Responsable Analytique marchés Internationaux for 11 months in 2014. Her extensive experience at Groupe Rocher spans various aspects of business development and customer experience.
Experience in the Cosmetics Industry
Laure Avril has a demonstrated history of working in the cosmetics industry, which provides her with unique insights into customer experience management. Her roles at Groupe Rocher and her expertise in digital tools contribute to her understanding of market dynamics and consumer behavior in this sector.
Educational Background
Laure Avril studied at ESCP Business School, where she focused on Marketing from 1997 to 2001. This educational background laid the foundation for her career in marketing and customer experience, equipping her with essential skills for her roles in the cosmetics industry.
Skills in Digital Transformation
Laure Avril possesses skills in E-commerce and Email Marketing, which enhance her ability to drive digital transformation within the cosmetics industry. Her expertise in these areas supports her current role in integrating digital tools with customer experience strategies.