Francisco Barahona Santos
About Francisco Barahona Santos
Francisco Barahona Santos serves as the Director of the Business Area of Instrumentation and Testing Systems at Grupo Alava Ingenieros, where he has worked since 2014. He has extensive experience in international business development, particularly in the automotive, aeronautical, defense, and security sectors.
Work at Grupo Álava
Francisco Barahona Santos has been serving as the Director del Área de Negocios de Instrumentación y Sistemas de Ensayo at Grupo Álava Ingenieros since 2016. In this role, he focuses on the management and development of business strategies related to testing systems and instrumentation. His tenure at Grupo Álava spans over eight years, during which he has contributed to optimizing sales performance and enhancing the company's market presence in Madrid and surrounding areas.
Previous Experience at ARIES INGENIERIA Y SISTEMAS
Prior to his current position, Francisco Barahona Santos held several key roles at ARIES INGENIERIA Y SISTEMAS. He worked as Director de Área / Departamento from 2000 to 2006, and later as Director de Desarrollo de Negocio Internacional para Tecnologías de Ensayo de Seguridad en Vehículos from 2012 to 2014. His responsibilities included overseeing international business development across multiple countries, including Germany, Brazil, and Italy. He also served as Director de Desarrollo de Negocio de la División de Aeronáutica, Espacio y Defensa/UAS from 2008 to 2014.
Education and Expertise
Francisco Barahona Santos studied at Universidad Politécnica de Madrid, where he earned a degree in Electronic Engineering from 1989 to 1997. He furthered his education at EAE Business School, completing an Executive MBA from 2010 to 2011. His educational background supports his expertise in international business development, particularly in high-tech systems related to automotive, aeronautical, and defense markets.
Sales and Business Development Skills
Francisco Barahona Santos possesses extensive experience in sales and business development, particularly in high-tech industries. He specializes in negotiating with strategic suppliers and clients, focusing on optimizing costs to maximize sales performance. His skills include managing and training commercial workgroups, leading marketing and sales strategies, and working with data acquisition systems (DAS) and sensors. He has also been involved in projects related to electromobility and battery testing for electric vehicles.
Specialized Knowledge in Defense and Security
Francisco Barahona Santos has specialized knowledge in unmanned aerial systems (UAS) and ISTAR within the defense and security sectors. His background includes passive and active safety testing in the automotive industry, as well as collaboration on a test simulation agreement with MTS. His expertise extends to environmental testing, acoustics, and vibration, making him a knowledgeable figure in these technical fields.