Stéphanie Van Rossum

Head Of Marketing @ GS1

About Stéphanie Van Rossum

Stéphanie Van Rossum is the Head of Marketing at GS1 and a Board Member at Partenamut, with over 20 years of experience in marketing and brand management across various sectors. She has held significant roles at Procter & Gamble and GS1, and possesses a diverse educational background in business, music, and engineering.

Work at GS1

Stéphanie Van Rossum currently holds the position of Head of Marketing at GS1, a role she has occupied since 2022. Prior to this, she served as Vice President of Community Engagement, Retail & Marketplaces from 2020 to 2022, and as Director of Industry Engagement, leading the Verified by GS1 Programme from 2019 to 2020. During her tenure, she focused on enhancing the adoption of GS1 standards and services within the FMCG and retail sectors to improve operational efficiencies.

Education and Expertise

Stéphanie Van Rossum has a diverse educational background. She earned a Master's degree in Business from KU Leuven in 2000 and a Master's degree in Nuclear Physics from Ecole polytechnique de Bruxelles in 1999. Additionally, she completed an Executive course in Inspirational Leadership at Vlerick Business School in 2015. Her training includes studies in music, with a focus on singing and stage performance, as well as piano and music theory.

Background

Stéphanie Van Rossum has over 20 years of experience in both the FMCG and non-profit sectors. Her career includes significant roles at Procter & Gamble, where she worked as a Marketing Leader for Household and Personal Care brands in the Benelux region from 2012 to 2013, and as a Media and Digital Operations leader from 2014 to 2018. She is trilingual, fluent in French, Dutch, and English, and has extensive experience with French, Belgian, and Dutch cultures.

Achievements

Throughout her career, Stéphanie Van Rossum has demonstrated a commitment to coaching and training in various areas, including marketing, business writing, media, and influencing skills. Her leadership roles have contributed to the advancement of GS1 standards in the retail industry, enhancing operational efficiencies. She has also engaged in music activities, performing jazz and teaching piano privately.

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