Alex Keogh
About Alex Keogh
Alex Keogh is a Junior Copywriter with experience in various writing roles across multiple companies. He has worked in the advertising field since 2018 and holds a Bachelor's degree in Advertising from Humber College.
Current Role at GTB
Alex Keogh serves as a Junior Copywriter at GTB, a position held since 2021. In this role, Alex is responsible for creating engaging copy that aligns with the company's marketing strategies. The position involves collaborating with various teams to produce content that meets client needs and enhances brand messaging.
Previous Experience in Copywriting
Prior to joining GTB, Alex gained diverse experience in copywriting across several organizations. Alex worked as a Copywriter at Elemental for one month in 2021 and held a position as a Staff Writer at Tyger Tyger Strategy + Creative Inc. for five months in 2020. Additionally, Alex contributed as a Freelance Writer for Kinwood 'The Celebration of Life Co.' for two months in 2020 and worked at trevor//peter for three months in 2020.
Early Career at Starbucks
Alex began their career as a Barista at Starbucks in the Toronto, Canada Area, where they worked for one year from 2018 to 2019. This role provided foundational customer service experience and skills in a fast-paced environment, contributing to Alex's professional development.
Education and Expertise
Alex Keogh studied at Humber College, where they earned a Bachelor's degree in Advertising from 2016 to 2020. This educational background equipped Alex with the necessary skills and knowledge in advertising principles, copywriting techniques, and strategic communication, which are essential for their current role in the industry.
Freelance Writing Experience
In addition to full-time positions, Alex has engaged in freelance writing, notably with Tenfold Production for five months from 2019 to 2020. This experience allowed Alex to work on various projects and develop a versatile writing style, adapting to different client needs and industry requirements.