Carla Talbot
About Carla Talbot
Carla Talbot is an Account Supervisor at Gtb in Dearborn, Michigan, where she has worked since 2011. She has a diverse background in account management and marketing, with previous roles at various organizations including the Archdiocese of Detroit and J. Walter Thompson Worldwide.
Work at GTB
Carla Talbot has served as an Account Supervisor at GTB since 2011, marking over 13 years in this role. In her position, she has managed the creative and strategic development of monthly print advertisements in Automotive News, specifically aimed at promoting Ford's Extended Service and Maintenance Plans to dealers. Prior to her current role, she briefly worked as an Account Executive at GTB in 2007 for three months.
Previous Employment Experience
Before joining GTB, Carla Talbot held several positions in the marketing and communications field. She worked as a Regional Coordinator of Young Adult and Campus Ministry for the Archdiocese of Detroit from 2007 to 2011. Additionally, she was a Regional Account Executive at Smarted Services from 2005 to 2006. Her early career included roles at J. Walter Thompson Worldwide, where she was an Assistant Account Executive and an Account Coordinator.
Education and Expertise
Carla Talbot earned a Bachelor of Arts degree in Communication from Albion College, where she studied from 2001 to 2005. Her educational background has equipped her with the skills necessary for her roles in account management and marketing strategy development. She also attended Stevenson High School from 1997 to 2001.
Marketing Strategies Development
In her role at GTB, Carla Talbot has developed comprehensive marketing strategies for FordParts.com. These strategies incorporated a variety of advertising tactics, including print, digital display, email, and social media, aimed at enhancing brand visibility and engagement.