Dan Hogan

Dan Hogan

SVP, Account Director @ GTB

About Dan Hogan

Dan Hogan serves as the Senior Vice President and Account Director at GTB, where he specializes in marketing communications strategies for Ford's Commercial Vehicle and North American Fleet operations. With over 40 years of experience in the industry, he is recognized for his problem-solving skills and mentorship.

Work at GTB

Dan Hogan has served as SVP, Account Director at GTB since 2014. His role focuses on managing marketing communications strategies for Ford Commercial Vehicle and the North American Fleet, Leasing, and Re-marketing business. His tenure at GTB, which includes the time when the agency was known as Team Detroit and Blue Hive, spans nearly a decade. Hogan's experience in the agency environment emphasizes his expertise in new vehicle launches and global asset management.

Previous Experience

Before his current position, Hogan worked at Team Detroit as SVP, Group Account Director from 2000 to 2014. His career also includes a role at J. Walter Thompson Worldwide, where he served as SVP, Group Brand Director for Ford Truck from 1995 to 2000. Additionally, he held the position of SVP Director for Global Team Ford Retail Education & Training at GTB for a brief period in 2014. His extensive background in the automotive marketing sector highlights his long-standing commitment to the industry.

Education and Expertise

Dan Hogan studied at the University of Michigan in Ann Arbor, where he earned a Bachelor's degree in Communication and Media Studies from 1977 to 1982. His educational background has provided him with a solid foundation in communication strategies, which he applies in his professional roles. His expertise in marketing communications and asset management is evident in his successful management of various high-profile accounts.

Recognition and Mentorship

Hogan has been recognized by both clients and colleagues for his resourcefulness as a problem solver. He is also noted for being a trusted mentor within his organization. His ability to guide and support others in the industry contributes to a collaborative work environment, fostering professional growth among his peers.

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