Diane Nassereldine

Diane Nassereldine

Senior Digital Media Manager @ GTB

About Diane Nassereldine

Diane Nassereldine is a Senior Digital Media Manager at GTB in Dubai, where she has worked since 2019. She specializes in managing paid social media plans and budgets for the Ford and Lincoln brands, and has a background in law from Université Jean Moulin Lyon 3.

Current Role at GTB

Diane Nassereldine serves as the Senior Digital Media Manager at GTB, a position she has held since 2019. In this role, she is responsible for managing paid social media plans and budgets specifically for the Ford and Lincoln brands. Diane plays a key role in translating marketing and advertising objectives into effective digital media strategies, with a strong emphasis on paid social media. She also prepares and presents strategic digital media recommendations to both client and agency management, ensuring alignment with overall marketing goals.

Previous Experience at Mediaquest Corp.

Before joining GTB, Diane worked at Mediaquest Corp. as a Senior Digital Business Developer for eight months in 2015 and 2016. During her tenure in the United Arab Emirates, she focused on developing digital business strategies and enhancing the company's digital presence. This role contributed to her expertise in digital media management and business development.

Experience at Rotana Music

Diane held the position of Key Account Marketing Manager at Rotana Music from 2016 to 2018. Based in Dubai, United Arab Emirates, she was responsible for managing key accounts and developing marketing strategies that aligned with the company's objectives. This experience further solidified her skills in digital marketing and account management.

Background in Digital Media at OMD Lebanon

Diane began her career in digital media at OMD Lebanon, where she worked as a Digital Media professional from 2013 to 2015. During her time in Lebanon, she gained valuable experience in digital media planning and execution, which laid the foundation for her subsequent roles in the industry.

Education and Qualifications

Diane Nassereldine studied at Université Jean Moulin Lyon 3, where she earned her Bachelor of Laws (LL.B.) from 2008 to 2012. Her education in law has provided her with a strong analytical foundation, which she applies in her digital media strategies. Additionally, she attended Lycée de Massabielle, further contributing to her academic background.

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