Liz Browning
About Liz Browning
Liz Browning is a Creative Director at GTB, where she has worked since 2011, leading creative efforts for the Ford Warriors in Pink program. She has a background in copywriting and advertising, with previous roles at Meridian Advertising and Production, Campbell Ewald, and J. Walter Thompson Worldwide.
Current Role at GTB
Liz Browning serves as the Creative Director at GTB, a position she has held since 2011. In this role, she leads the creative efforts for various initiatives, including the Ford Warriors in Pink program. Her focus includes planning and activating experiences that raise funds and awareness for breast cancer. Additionally, she heads the CRM creative team, emphasizing customer engagement strategies that extend beyond traditional consumerism.
Previous Experience in Advertising
Before her tenure at GTB, Liz Browning accumulated significant experience in the advertising industry. She worked at Meridian Advertising and Production as a Copywriter from 1994 to 1996. Following this, she joined Campbell Ewald as a Senior Copywriter from 1996 to 1999. Liz then advanced to J. Walter Thompson Worldwide, where she served as Associate Creative Director and Partner from 1999 to 2003. These roles contributed to her development as a creative professional in the Greater Detroit Area.
Educational Background
Liz Browning studied at Wayne State University, where she earned a Bachelor of Arts in Journalism and Advertising. She furthered her education at Michigan State University, obtaining a Master of Arts in Advertising. This academic background provided her with a solid foundation in communication and marketing principles, which she applies in her professional career.
Involvement in Ford Warriors in Pink
Liz Browning plays a key role in the Ford Warriors in Pink program, where she leads creative efforts aimed at raising funds and awareness for breast cancer. Her responsibilities include planning and activating experiences that engage the community and promote the program's mission. This involvement reflects her commitment to social causes through her professional expertise.