Mahasweta Bayen

Mahasweta Bayen

SVP, Campaign & Data Services Director @ GTB

About Mahasweta Bayen

Mahasweta Bayen serves as the Senior Vice President and Campaign & Data Services Director at Team Detroit, where she has worked since 2005. She has a background in system analysis and reporting systems from her previous roles at Young & Rubicam Brands and Wunderman.

Current Role at Team Detroit

Mahasweta Bayen serves as the Senior Vice President and Campaign & Data Services Director at Team Detroit. In this role, she oversees campaign management and data services, ensuring effective strategies are implemented to meet client needs. Her tenure at Team Detroit began in 2005, and she has contributed to the company's growth and success for 19 years.

Previous Experience at Young & Rubicam Brands

Prior to her current position, Mahasweta Bayen worked at Young & Rubicam Brands as a System Analyst from 1995 to 2000. During her five years there, she focused on analyzing and improving systems to enhance operational efficiency within the organization.

Experience at Wunderman

Mahasweta Bayen held the position of Manager of Reporting Systems at Wunderman from 2000 to 2005. In this role, she managed reporting systems, contributing to data analysis and reporting processes that supported business decisions for five years.

Education and Academic Background

Mahasweta Bayen studied at Wayne State University, where she earned a Master of Science degree in Mathematics. Her academic background in mathematics provides her with a strong analytical foundation that supports her work in data services and campaign management.

People similar to Mahasweta Bayen