Marsha Hofstee
About Marsha Hofstee
Marsha Hofstee is a Media Business Director with extensive experience in media management and consulting. She has held various roles in prominent companies, including GTB and Wavemaker, and has a strong academic background with a master's degree from Maastricht University.
Current Role at GTB
Marsha Hofstee serves as the Media Business Director at GTB, a position she has held since 2019. In this role, she oversees media strategies and business operations, contributing to the company's objectives in the media landscape. Her experience in media management supports her leadership in this capacity.
Previous Experience at Wavemaker
Prior to her current role, Marsha Hofstee worked at Wavemaker as a Senior Media Director from 2018 to 2019. During her tenure, she managed media planning and execution for various clients. She also served as Media Director for Jaguar Land Rover MENA from 2016 to 2018, where she focused on media strategies specific to the automotive sector.
Career Background in Media and Research
Marsha Hofstee has a diverse background in media and research. She worked at UM Nederland as a Senior Portfolio Associate from 2012 to 2013 and as a Portfolio Director from 2014 to 2015. Additionally, she gained experience at Zigt Mediabureau as a Research Manager in 2011 and as a Media Consultant from 2007 to 2011. Earlier in her career, she was a Junior Client Executive at Nielsen from 2005 to 2007.
Educational Background
Marsha Hofstee holds a Master's degree from Maastricht University, which she completed from 1999 to 2004. She also studied at Universidade Nova de Lisboa for one year from 2002 to 2003, further enhancing her academic credentials in the field of media and business.