Megan O'hara
About Megan O'hara
Megan O'Hara is a Senior Planner for Brand Content and Alliances at GTB in Dearborn, Michigan, where she has worked since 2013. She has led significant collaborations, including a partnership between Ford and The CW Network to promote the 2014 Ford Fiesta.
Work at GTB
Megan O'Hara has been employed at GTB since 2010, progressing through various roles in Brand Content and Alliances. She started as an Intern for six months, then served as Assistant Planner for one year. In 2012, she was promoted to Planner, where she worked for five months before becoming Senior Planner in 2013. In her current role, she has been instrumental in managing key projects and collaborations, particularly between Ford and The CW Network.
Education and Expertise
Megan O'Hara earned a Bachelor of Arts degree in Communications from Miami University, completing her studies from 2006 to 2010. Her educational background has provided her with a solid foundation in communication strategies, which she applies in her role at GTB. Her expertise includes brand content development, digital relations, and strategic planning.
Background
Megan O'Hara began her career in the advertising industry as an intern at GTB, where she gained valuable experience in brand content and alliances. Over the years, she has held various positions within the company, demonstrating her ability to grow and adapt in a competitive environment. Her work primarily focuses on collaboration with major brands, particularly in the automotive sector.
Achievements
Megan O'Hara has led significant initiatives during her tenure at GTB, including the collaboration between Ford and The CW Network to promote the 2014 Ford Fiesta. She acted as the primary liaison for this project, overseeing various aspects such as production, digital relations, and budget management. Additionally, she managed an award-winning national cause marketing campaign that activated over 1,000 events, showcasing her ability to drive impactful marketing strategies.