Megan Zuchowski
About Megan Zuchowski
Megan Zuchowski is a Digital Media Analytics Manager at GTB, specializing in Tier 2/FDAF Retail. With a strong background in analytics and a Master's degree from Georgia Institute of Technology, she has held various roles in digital media analytics and consulting since 2010.
Current Role at GTB
Megan Zuchowski currently serves as the Digital Media Analytics Manager for Tier 2/FDAF Retail at GTB, a position she has held since 2020. In this role, she applies her analytical, technical, and problem-solving skills to develop innovative solutions for digital media campaigns. Her responsibilities include overseeing analytics projects and ensuring effective communication of complex ideas to enhance collaboration with both internal and external partners.
Previous Experience at GTB
Megan Zuchowski has extensive experience at GTB, where she previously worked as the Digital Media Analytics Manager for the Ford Customer Service Division from 2017 to 2020. Additionally, she held the position of Global Digital Analytics Manager from 2016 to 2017. Her tenure at GTB has contributed to her expertise in managing digital media analytics projects and developing data-driven strategies.
Professional Background
Megan Zuchowski has a diverse professional background in analytics and consulting. Before her roles at GTB, she worked as an Account Supervisor at J.D. Power for five months in 2015 and as a Senior Consultant in Analytical Services at Urban Science from 2010 to 2014. She also gained experience as a Research Analyst at DTE Energy from 2007 to 2008 and as a Food Service employee at The Henry Ford from 2005 to 2007.
Education and Expertise
Megan Zuchowski is pursuing a Master of Science in Analytics at the Georgia Institute of Technology, a program she began in 2020. She previously earned a Bachelor of Science degree in Mathematics and History from the University of Michigan-Dearborn, completing her studies from 2005 to 2009. Her strong foundation in mathematics supports her data-driven approach in digital media analytics.
Skills and Competencies
Megan Zuchowski is recognized for her excellent organizational skills and attention to detail in managing digital media analytics projects. She effectively communicates complex ideas clearly and precisely, which enhances collaboration with various stakeholders. Her ability to apply analytical and technical skills allows her to find innovative and creative solutions in digital media campaigns.