Michael Hyman
About Michael Hyman
Michael Hyman serves as the European Media Business Director at Gtb and has held the position of Trading Business Director at Mindshare since 2017. With extensive experience in media strategies, particularly in the automotive sector, he has a strong background in digital business direction and media trading.
Work at GTB
Michael Hyman serves as the European Media Business Director at GTB, a position he has held since 2019. In this role, he focuses on developing and implementing media business strategies specifically tailored for the European market. His extensive experience in the automotive category contributes to his ability to navigate the complexities of media trading and negotiations within this sector.
Work at Mindshare
Michael Hyman has been with Mindshare since 2007, currently holding the position of Trading Business Director. He has worked in this capacity for seven years, primarily based in London. His role involves overseeing media trading operations and strategies, leveraging his extensive background in digital business direction, which spans over a decade.
Education and Expertise
Michael Hyman studied Business Economics and History at The Manchester Metropolitan University from 2002 to 2005. This educational background provides him with a solid foundation in economic principles and historical context, which informs his strategic approach to media business. His expertise is particularly pronounced in digital media strategies and automotive media business.
Background
Michael Hyman has accumulated significant experience in the media industry, with a focus on the automotive category. His career spans over 17 years in digital business direction and seven years in trading business direction. This extensive experience equips him with a comprehensive understanding of media trading and negotiations, particularly in the European market.