Nandita Pardeshi
About Nandita Pardeshi
Nandita Pardeshi is a Media Planner with extensive experience in the advertising and media industry, currently working at GTB in Toronto, Canada. She has held various roles in media planning and communications across Canada and India, including positions at Carat Canada, Gaggi Media, and IPG Mediabrands.
Work at GTB
Nandita Pardeshi has been employed at GTB as a Media Planner since 2020. In this role, she focuses on developing and executing media strategies to enhance client campaigns. Her experience in media planning allows her to effectively analyze market trends and consumer behavior, contributing to successful advertising initiatives.
Previous Experience in Media Planning
Prior to her current position at GTB, Nandita Pardeshi worked as a Senior Media Planner at Gaggi Media from 2018 to 2019. Before that, she was a Communications Planner at Carat Canada for three years, from 2015 to 2018. Her roles involved strategizing media placements and optimizing advertising efforts to meet client objectives.
Early Career in Public Relations
Nandita began her career as a PR Executive at Perfect Relations, where she worked for two years from 2006 to 2008. This role laid the foundation for her understanding of communication strategies. She later transitioned to the media sector, gaining further experience as a Senior Executive at ABP Group from 2008 to 2011.
Education and Expertise
Nandita Pardeshi holds a Bachelor’s Degree from the University of Mumbai, which she completed from 2002 to 2005. She further enhanced her qualifications by earning a Post Graduate Programmer in Advertising, Media, and Marketing Communications from Northpoint Centre of Learning in 2012. This educational background supports her expertise in media planning and communications.
Career Progression in Media Management
From 2012 to 2015, Nandita worked as a Media Manager at IPG Mediabrands in Mumbai. This position involved overseeing media strategies and managing client relationships. Her career trajectory reflects a consistent focus on media planning and management across various organizations in both India and Canada.