Owen Xiang
About Owen Xiang
Owen Xiang is an Associate Account Director at GTB, where he has worked since 2020. He has held various roles in account management and project management across several marketing firms in Shanghai, including Isobar and Havas Group.
Current Role at GTB
Owen Xiang serves as an Associate Account Director at GTB, a position he has held since 2020. In this role, he is responsible for managing client accounts and developing strategic marketing initiatives. His experience in the industry contributes to the effectiveness of the team's operations and client relations.
Previous Experience in Account Management
Before joining GTB, Owen Xiang worked as a Senior Account Manager at GTB from 2018 to 2020. His earlier roles include serving as an Account Manager at Isobar from 2015 to 2017 and as a Senior Account Executive at WE Marketing Group from 2014 to 2015. These positions provided him with extensive experience in account management and client service.
Project Management Background
Owen Xiang has experience in project management, having worked as a Project Management Manager at 韦柯广告 for five months in 2017. This role involved overseeing project timelines and ensuring deliverables met client expectations. His background in project management complements his account management skills.
Educational Background
Owen Xiang studied at Minjiang University, where he earned a Bachelor of Arts degree in Musicology from 2008 to 2012. This educational background provided him with a foundation in the arts, which may influence his approach to creativity in marketing and account management.
Early Career Experience
Owen Xiang began his career as an Account Executive at Havas Group from 2013 to 2014. This initial role allowed him to develop essential skills in account management and client engagement, setting the stage for his subsequent positions in the marketing industry.