Rebecca Paciero
About Rebecca Paciero
Rebecca Paciero is a Digital Media Planner at GTB, where she has worked since 2015. She has a background in media planning and advertising, having previously held positions at Doner and Central Michigan Life.
Work at GTB
Rebecca Paciero has been employed at GTB since 2015, where she serves as a Digital Media Planner in the Content Studio. In this role, she is responsible for developing and executing digital media strategies to enhance client campaigns. Her tenure at GTB spans over nine years, during which she has contributed to various projects and initiatives aimed at optimizing digital media performance.
Previous Experience at Doner
Prior to her current role, Rebecca Paciero worked at Doner in several capacities. She began as a Media Intern in 2012 for three months, gaining foundational experience in media planning. She then served as an Assistant Media Planner from 2013 to 2014 for one year, followed by a position as a Media Planner from 2014 to 2015 for six months. These roles provided her with a comprehensive understanding of media strategy and execution.
Education and Expertise
Rebecca Paciero earned a Bachelor of Science degree from Central Michigan University, completing her studies from 2009 to 2013. Her education has equipped her with the skills necessary for her career in digital media planning. Additionally, she has practical experience in advertising and media management, which enhances her expertise in the field.
Background in Advertising
Rebecca Paciero's background in advertising includes a role at Central Michigan Life, where she worked as an Advertising Account Executive and Training Manager from 2011 to 2013 for two years. This experience allowed her to develop skills in client management and training, contributing to her overall proficiency in the advertising sector.