Vitor Ferreira
About Vitor Ferreira
Vitor Ferreira is a Web Analytics Coordinator with extensive experience in digital marketing and business intelligence. He has worked at various agencies, including performa web and J. Walter Thompson Worldwide, and has been with GTB since 2016.
Current Role at GTB
Vitor Ferreira serves as the Web Analytics Coordinator at GTB, a position he has held since 2016. In this role, he focuses on analyzing web data to enhance online marketing strategies and improve user experience. His responsibilities include monitoring website performance, interpreting analytics data, and providing actionable insights to optimize digital campaigns. With over eight years of experience in this position, he contributes significantly to the company's digital strategy.
Previous Experience in Business Intelligence
Before joining GTB, Vitor Ferreira worked at J. Walter Thompson Worldwide as a Senior Business Intelligence Analyst from 2015 to 2016. During his tenure in New York, he specialized in analyzing market data to inform business decisions and strategies. Prior to this role, he was involved with Performa Web: Agência Digital Full Service, where he worked as a Search Engine Marketing Specialist and also contributed to business intelligence and web analytics for a brief period in 2014.
Educational Background
Vitor Ferreira completed his education at Colégio Santo André, where he studied from 1997 to 2007. This ten-year period provided him with a foundational education that prepared him for his future endeavors in the field of web analytics and business intelligence.
Experience at Performa Web
Vitor Ferreira's initial experience in the digital marketing field includes a role at Performa Web: Agência Digital Full Service. He worked there as a Search Engine Marketing Specialist for 11 months from 2014 to 2015. Additionally, he contributed to the agency's business intelligence and web analytics efforts for three months in 2014, gaining valuable insights into digital marketing strategies.