Aliza Katz
About Aliza Katz
Aliza Katz is a Product Manager at Guesty, where she has worked since 2021, focusing on user adoption and engagement. She has held various roles at Guesty since 2017 and has a Bachelor's degree in Digital Communication and Media Studies from Ariel University.
Work at Guesty
Aliza Katz has held multiple roles at Guesty since joining the company in 2017. She currently serves as a Product Manager, a position she has held since 2021. In this role, she drives user adoption and engagement for the products developed at Guesty. Prior to her current position, she worked as an Enterprise Product Consultant and later as a Global Onboarding Team Leader. Her responsibilities included defining the financial domain's vision and creating both quarterly and long-term product roadmaps. Katz also collaborated with R&D and design teams to translate user requirements into engaging product experiences.
Education and Expertise
Aliza Katz earned her Bachelor's degree in Digital Communication and Media Studies from Ariel University, where she studied from 2015 to 2018. Her educational background has equipped her with a solid foundation in communication strategies and media, which she applies in her professional roles. Katz's expertise extends to product management, user engagement, and cross-departmental collaboration, making her a key contributor to product development and user experience initiatives at Guesty.
Background
Before joining Guesty, Aliza Katz gained experience in various roles that contributed to her professional development. She worked as a Marketing and Public Relations Analyst at Finn Partners for three months in 2014. Katz also held positions as a Sales Development Representative and Research Assistant at Ariel University, where she focused on academic advising and research support. Additionally, she worked in strategic partnerships and marketing at Nefesh B'Nefesh and served as an Office Manager at Auto King in 2015.
Achievements
Throughout her career at Guesty, Aliza Katz has actively participated in large cross-department and cross-domain projects, ensuring successful product launches. Her role as a Global Head of Onboarding and her contributions to user engagement strategies have been pivotal in enhancing the overall user experience of Guesty's products. Katz's ability to collaborate closely with various teams has facilitated the development of intuitive product experiences that align with user needs.