Liat Piazza
About Liat Piazza
Liat Piazza is a Senior Content Marketing Manager at Guesty, where she has worked since 2022. She has extensive experience in content marketing and analysis, having previously held positions at SimilarWeb, BMO Global Asset Management, and other organizations.
Work at Guesty
Liat Piazza has been serving as the Senior Content Marketing Manager at Guesty since 2022. In this role, she is responsible for developing and executing content marketing strategies that enhance brand visibility and engagement. Guesty is a leading property management software company based in Tel Aviv, Israel, focused on providing solutions for short-term rental management.
Previous Experience in Content Marketing
Before joining Guesty, Liat Piazza worked as a Content Marketing Manager at SimilarWeb from 2019 to 2022. During her tenure, she contributed to the company's content strategy and marketing initiatives, helping to position SimilarWeb as a key player in the digital market intelligence space. Her experience also includes a brief role as Product Marketing Manager at UBQ Materials in 2019.
Background in Finance and Analysis
Liat Piazza has a diverse background in finance and analysis. She worked as an ESG Analyst at BMO Global Asset Management (EMEA) from 2015 to 2018 and as an Investments Analyst in a graduate scheme at the same company from 2014 to 2015. Additionally, she served as a Pension Scheme Administrator at Nigel Sloam & Co from 2012 to 2014, gaining valuable experience in financial management.
Educational Background
Liat Piazza earned her Bachelor of Arts (BA) degree in Linguistics & Phonetics from the University of Leeds, studying from 2009 to 2012. This educational background provided her with strong analytical and communication skills, which she has applied throughout her career in various roles.
Internship Experience
Liat Piazza began her professional journey with an internship as a Data Compliance Analyst at Bloomberg LP in 2012. This role allowed her to gain insights into data management and compliance processes within a leading financial services company, laying the groundwork for her future career in content marketing and analysis.