Noa Shenfeld
About Noa Shenfeld
Noa Shenfeld is a Senior Product Marketing Manager at Guesty, with a background in product marketing and financial analysis. She has held various roles at Strauss Group, Precise Financial Management Services, and Deloitte Digital, and holds an MBA from Ben-Gurion University of the Negev.
Current Role at Guesty
Noa Shenfeld serves as a Senior Product Marketing Manager at Guesty, a position she has held since 2024. In this role, she focuses on developing and executing marketing strategies that enhance product visibility and drive user engagement. Her responsibilities include market analysis, product positioning, and collaboration with cross-functional teams to ensure alignment with business objectives. Guesty operates in the property management sector, providing solutions for short-term rental businesses.
Previous Experience at Strauss Group
Noa Shenfeld worked at Strauss Group in two capacities. From 2018 to 2021, she was a Business Analyst, where she contributed to data analysis and strategic planning. Following this role, she transitioned to Product Marketing Manager for the BEANZ brand from 2021 to 2022. In this position, she was responsible for marketing initiatives and product development strategies that supported brand growth and market penetration.
Experience at Deloitte Digital
Noa Shenfeld was employed at Deloitte Digital as a Senior Strategy Consultant from 2022 to 2024. In this role, she provided strategic insights and recommendations to clients, leveraging her expertise in market trends and business strategy. Her work involved analyzing complex business challenges and developing actionable plans to enhance client performance and competitiveness.
Educational Background
Noa Shenfeld has a strong educational foundation. She earned a Bachelor’s Degree in Economics and Business Administration from Ben-Gurion University of the Negev, completing her studies from 2013 to 2016. She further advanced her education by obtaining a Master of Business Administration (MBA) in Strategy and International Management from the same institution, which she completed from 2018 to 2020. Additionally, she achieved a Diploma of Education in Ecommerce Management from Digitalent in 2022.
Early Career at Precise Financial Management Services
Before her tenure at Strauss Group, Noa Shenfeld worked as a Financial Analyst at Precise Financial Management Services Ltd. from 2017 to 2018. In this role, she was involved in financial analysis and reporting, contributing to the firm's financial decision-making processes.