Amrita Rath
About Amrita Rath
Amrita Rath is the Director of Growth Solutions at Gupshup, where she has worked since 2021. She has extensive experience in client servicing and business development across various industries, including FMCG and healthcare.
Work at Gupshup
Amrita Rath has been serving as the Director of Growth Solutions at Gupshup since 2021. In this role, she interacts with core technical teams to discuss product features and ensure the successful execution of partnership deals. Her focus is on driving growth through strategic initiatives and enhancing the company's market presence.
Education and Expertise
Amrita Rath earned her Bachelor of Engineering (BE) in Electrical Engineering from Biju Patnaik University, India, completing her studies from 2001 to 2005. This educational background provides her with a strong foundation in technical concepts, which she applies in her current role and previous positions.
Professional Background
Amrita Rath has a diverse professional background with significant experience in various roles. Prior to her current position at Gupshup, she worked at imimobile as Associate Vice President from 2016 to 2021. She also held positions at Mphasis as Delivery Module Lead from 2006 to 2014, and at ZipDial as Delivery Manager from 2014 to 2015. Additionally, she worked at Happay as Strategic Alliance and Partnership Manager for nearly a year.
Key Responsibilities and Contributions
In her career, Amrita Rath has played a key role in the performance and development of managed alliances business. She has implemented mobile and digital marketing strategies, defined future roadmaps, and contributed to onsite and offshore working models. Her responsibilities also include mentoring and counseling employees, setting goals, and providing performance feedback.
Client Servicing Experience
Amrita Rath has extensive experience in client servicing across various domains, including FMCG, Healthcare, NGOs, Automobile, BFSI, and Alcohol. She has collaborated with vendors in the B2B domain to enhance business partnerships and conducted research to identify and onboard new clients, contributing to overall business growth.