Eleanor Goodman
About Eleanor Goodman
Eleanor Goodman is a Senior Account Executive at Gutcheck, where she has worked since 2016. With a background in qualitative research and consumer insights, she specializes in campaign development and client relationship management.
Work at GutCheck
Eleanor Goodman has been employed at GutCheck since 2016 as a Senior Account Executive. In this role, she utilizes qualitative research and consumer insights to drive campaign development. She previously held the position of Account Development Team Lead at GutCheck from 2014 to 2016. Her experience at GutCheck has allowed her to focus on building client relationships and developing branding strategies, contributing to the company's growth in the market.
Previous Employment Experience
Before joining GutCheck, Eleanor Goodman worked at ServiceSource as a Senior Inside Sales Representative for Hitachi Data Systems from 2012 to 2014 in Denver, Colorado. She also served as a Non-licensed Retirement Specialist at Janus Capital Group from 2011 to 2012 in Canton, Massachusetts. Additionally, she gained marketing experience at Red Bull from 2008 to 2010 in Fuschl Am See, Salzburg, Austria. These roles have provided her with a diverse background in sales and marketing.
Education and Expertise
Eleanor Goodman studied at North Carolina State University, where she earned a Bachelor of Arts degree in Writing, Rhetoric, and English Language from 2006 to 2010. Prior to that, she attended Asheville School from 2002 to 2006. Her educational background supports her expertise in qualitative research, consumer insights, and brand development studies, which she applies in her current role.
Skills in Research and Advertising
Eleanor Goodman specializes in both print and online advertising, with a focus on niche publications. She is experienced in conducting quick qualitative research and managing customer insight panels. Her skills in these areas enable her to effectively engage in brand development studies, enhancing business growth and driving successful marketing campaigns.