Steve Baer
About Steve Baer
Steve Baer serves as the Chief Marketing Officer at HABITAS and has held various leadership roles in digital strategy and marketing. He founded Baer, a consultancy focused on marketing and brand experience, and has advised numerous high-profile clients across multiple sectors.
Work at Habitas
Steve Baer has served as Chief Marketing Officer at Habitas since 2018. In this role, he has been instrumental in shaping the marketing strategies of the company, which focuses on creating unique hospitality experiences. Baer previously held the position of Strategic Advisor at Habitas for a brief period in 2016-2017. His ongoing contributions over the years have helped establish the brand's presence in the competitive hospitality market.
Education and Expertise
Steve Baer studied Journalism at the University of Minnesota from 1990 to 1992. He later attended the University of Nebraska-Lincoln, where he earned a Bachelor of Arts degree in Advertising, Marketing, and History from 1993 to 1995. His educational background has equipped him with skills in communication and marketing strategies, which he applies in his current roles.
Background
Steve Baer has a diverse professional background in marketing and digital strategy. He began his career in account management at Young & Rubicam from 1997 to 1999. He later worked at Engage and FullSIX Groupe before joining Code and Theory, where he held several leadership positions from 2010 to 2017. His experience spans various sectors, including wellness, community, luxury, and hospitality.
Achievements
Steve Baer has been recognized for his contributions to the marketing industry, including being named one of the 30 Most Creative People in Social Media by Business Insider. He played a key role in Code and Theory's transformation into a leading digital agency, working with high-profile clients and securing numerous industry awards, including Webbies, Effies, and Cannes Lions.
Current Roles and Advisory Work
In addition to his role at Habitas, Steve Baer has served as a Strategic Advisor at Alto Neuroscience since 2021. He is the founder of Baer, a consultancy that specializes in marketing and brand experience, with notable clients such as Hydrow, Equinox, and Sant Ambroeus Hospitality. Baer advises CEOs and CMOs on digital transformation strategies, leveraging his extensive experience in the field.