Farid Jeeawody
About Farid Jeeawody
Farid Jeeawody is a partner who has authored and contributed to several publications on brand growth and customer insights.
Farid Jeeawody Partner Title
Farid Jeeawody holds the position of Partner. In his role, Farid contributes to strategic decision-making and provides leadership within the organization. His expertise lies in navigating complex business environments, where he drives initiatives aiming at brand growth and development. Being a Partner, Farid plays a crucial part in fostering client relationships and spearheading innovative projects.
Farid Jeeawody White Paper 10 Core Principles Driving Brand Growth
Farid Jeeawody authored the white paper titled '10 Core Principles: Driving Brand Growth Through Uncertain Times.' This document outlines essential strategies and methods for businesses to thrive despite volatile market conditions. Farid's insights focus on maintaining brand stability and growth, emphasizing key principles for executives and brand managers to implement during times of uncertainty.
Farid Jeeawody Out-of-the-Box Thinking Brand Equity Measurement
Farid Jeeawody contributed to the publication 'Out-of-the-Box Thinking: Evolving Brand Equity Measurement.' In this work, he explores innovative ways to assess brand equity, moving beyond traditional methods. His contributions highlight the significance of flexible and forward-thinking measurement techniques in understanding and enhancing brand value in today's dynamic marketplace.
Farid Jeeawody Insights on Always-On Customer Relationships
Farid Jeeawody wrote about 'The new role of insights,' focusing on the need for always-on relationships with customers. His work underscores the importance of continuous engagement and real-time feedback in building strong customer connections. Farid emphasizes how constant interaction and attentiveness can drive more personalized and effective marketing strategies.