Nana Nirmala

Product Marketing Analyst Covid 19 Test & Vaccine @ Halodoc

About Nana Nirmala

Nana Nirmala is a Product Marketing Analyst specializing in COVID-19 test and vaccine marketing at Halodoc ID in Jakarta, Indonesia. She has a background in nursing and extensive experience in marketing roles across various companies.

Current Role at Halodoc

Nana Nirmala currently serves as a Product Marketing Analyst for COVID-19 Test & Vaccine at Halodoc ID. She has held this position since 2021, contributing to the organization's efforts in managing and promoting COVID-19 testing and vaccination services. Her role involves analyzing market trends and developing strategies to enhance product visibility and accessibility in Jakarta, Indonesia.

Previous Experience at Halodoc

Prior to her current role, Nana worked at Halodoc ID as a Marketing Offline Executive from 2018 to 2020. In this capacity, she focused on marketing strategies for in-hospital services, including appointment management. Her tenure lasted for two years and provided her with valuable experience in the healthcare marketing sector.

Education and Expertise

Nana Nirmala earned her Bachelor's degree from Universitas Indonesia (UI) in the Faculty of Nursing, completing her studies from 2012 to 2016. This educational background has equipped her with a foundational understanding of healthcare, which she applies in her marketing roles. She possesses strong project management skills and specializes in marketing activation, media buying, and both Above The Line (ATL) and Below The Line (BTL) activities.

Career Background

Nana's career includes various roles in marketing and management. She worked as a Facility Manager at EV Hive for five months in 2016 and as a Marketing Offline Executive at Yors from 2017 to 2018. Additionally, she interned as a Campus Brand Ambassador at Shopee from 2015 to 2016. These experiences have contributed to her strategic mindset and ability to work effectively in team environments.

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