Srikant Kumar Biswal
About Srikant Kumar Biswal
Srikant Kumar Biswal is an Associate Product Marketing Manager with expertise in advanced marketing tools and digital advertising. He has a background in digital marketing and web analytics, having previously worked at Quikr and Amazon, and holds a Bachelor of Technology degree in Computer Science.
Work at Halodoc
Srikant Kumar Biswal has been serving as an Associate Product Marketing Manager at Halodoc since 2021. His role involves leveraging advanced marketing tools to enhance product visibility and engagement. He focuses on implementing effective marketing strategies tailored to the health domain, contributing to the company's objectives in the digital healthcare space.
Previous Experience in Digital Marketing
Before joining Halodoc, Srikant worked at Quikr as an Assistant Manager in Digital Marketing and Web Analytics from 2015 to 2021. In this position, he managed various digital marketing initiatives, utilizing analytics to drive performance. He also held multiple roles at Theorem, including Client Service Analyst and Team Coordinator, where he gained extensive experience in client relations and project management.
Education and Expertise
Srikant Kumar Biswal holds a Bachelor of Technology degree in Computer Science from Biju Patnaik University of Technology, Odisha, which he completed from 2008 to 2012. He also studied at Dhenkanal Autonomous College, where he focused on Physics, Chemistry, Mathematics, and Biology. His expertise includes advanced marketing tools such as Appsflyer, Athena (AWS), and DV360, along with strong skills in programmatic buying and data management platforms like Lotame.
Digital Advertising Skills
Srikant possesses extensive experience in managing digital advertising campaigns across various platforms, including Google Ads, Facebook Ad Manager, and Apple Search Ads. He utilizes tools like Google Tag Manager and Appnexus to optimize marketing strategies. His background includes working in classified, health, and e-commerce domains, which enhances his ability to adapt marketing strategies to different industries.