Christian Zittlau
About Christian Zittlau
Christian Zittlau is a Marketing Lead specializing in Digital, Performance, and Media at Harley-Davidson Motor Company, where he has worked since 2021. He has extensive experience in the automotive industry, having held various marketing and analytical roles at companies such as BMW Group, General Motors, and Pirelli.
Current Role at Harley-Davidson
Christian Zittlau serves as the Marketing Lead for Digital, Performance, and Media at Harley-Davidson Motor Company. He has held this position since 2021, working from São Paulo, Brazil. In this role, he focuses on enhancing the company's digital marketing strategies and performance metrics to drive engagement and sales.
Previous Experience at Harley-Davidson
Prior to his current role, Christian worked at Harley-Davidson Motor Company as the Marketing Lead for Latin America Direct Markets from 2020 to 2021. During his 11-month tenure in São Paulo, Brazil, he was responsible for marketing initiatives tailored to the Latin American market.
Professional Background in Automotive Industry
Christian Zittlau has extensive experience in the automotive industry. He worked at BMW Group as a Product, Planning, Price, and Sales Analyst for the MINI brand from 2012 to 2017. Before that, he completed a 7-month internship at BMW Group in 2012 and a 10-month trainee program at General Motors from 2011 to 2012.
Education and Academic Qualifications
Christian holds multiple advanced degrees. He achieved a Master's Degree from Escola Politécnica da USP in 2016. He also completed an MBA at Ibmec in 2020 and another MBA from Trevisan Escola de Negócios in 2022. His Bachelor's Degree was obtained from Fundação Armando Álvares Penteado, where he studied from 2007 to 2012.
Experience in Other Industries
In addition to his automotive experience, Christian worked as a Motorsport Coordinator for Pirelli in Latin America from 2017 to 2020. He also held an analyst position at Savoir Faire Consultoria e Informártica Ltda. from 2008 to 2009 and completed an internship at Bowring Marsh from 2009 to 2010.