Flavio Villaça Teixeira
About Flavio Villaça Teixeira
Flavio Villaça Teixeira is the Marketing Manager for Latin America at Harley-Davidson Motor Company, a position he has held since 2017. He has extensive experience in the automotive industry, having previously worked at companies such as Toyota do Brasil and Nissan do Brasil, and has a strong educational background in business and marketing.
Current Role as Marketing Manager for Latin America
Flavio Villaça Teixeira serves as the Marketing Manager for Latin America at Harley-Davidson Motor Company, a position he has held since 2017. In this role, he focuses on developing marketing strategies tailored to the Latin American market. His responsibilities include overseeing marketing campaigns, managing brand activities, and collaborating with regional offices to ensure alignment with global initiatives. Teixeira's work has contributed to expanding Harley-Davidson's presence in the region.
Previous Experience at Harley-Davidson
Teixeira previously worked at Harley-Davidson Motor Company from 2014 to 2017 as the Marketing, Product Planning, and PR Manager for Brazil. During his tenure, he implemented a new lead management system and improved processes for call centers and lead follow-up. He also expanded brand activities through events such as the Demo Truck Tour in Mexico and partnerships with influencers.
Career Background in the Automotive Industry
Flavio Villaça Teixeira has extensive experience in the automotive industry, having held various positions at Toyota do Brasil, General Motors do Brasil, and Nissan do Brasil. His roles included Chefe de Departamento de Marketing at Toyota from 2002 to 2007, Gerente Geral - Divisão de Vendas from 2010 to 2012, and Gerente Nacional de Vendas from 2007 to 2010. At Nissan, he served as Diretor de Desenvolvimento da Rede de Concessionárias e Qualidade ao Cliente from 2012 to 2014.
Educational Background
Teixeira's educational qualifications include a degree in Administração de Empresas from Fundação Getúlio Vargas, which he completed from 1991 to 1994. He also studied Gestão de Concessionárias at Ibmec Business School from 2007 to 2008. Additionally, he pursued Comunicação com o Mercado at Escola Superior de Propaganda e Marketing from 1996 to 1997, and attended Universidade de São Paulo for one year in 1989.
International Experience and Event Management
Flavio Villaça Teixeira has gained international experience through organizing events and participating in conventions and training sessions across multiple countries, including the United States, Japan, Thailand, Argentina, the United Arab Emirates, and various European nations. His ability to develop local initiatives and leverage synergies between teams in Brazil and Mexico has been instrumental in executing successful marketing strategies.