John Dunbar
About John Dunbar
John Dunbar serves as the U.S. Fleet Sales Marketing Lead at Harley-Davidson Motor Company, where he leverages his extensive experience in sales and public relations to develop innovative marketing campaigns. He has a background in advertising and media studies, having previously held various roles in marketing and social media management.
Current Role at Harley-Davidson
John Dunbar serves as the U.S. Fleet Sales Marketing Lead at Harley-Davidson Motor Company. He has held this position since 2019 in the Greater Milwaukee Area. In this role, he utilizes his extensive experience in sales and public relations to enhance marketing strategies. He focuses on developing innovative marketing campaigns that have resulted in measurable improvements in return on investment (ROI) for the U.S. Fleet Sales division.
Previous Experience at Harley-Davidson
Before his current role, John Dunbar worked at Harley-Davidson Motor Company in various capacities. He served as a Social Media Project Manager from 2017 to 2019, where he utilized creative design skills to support marketing initiatives. Prior to that, he was an Independent Consultant from 2014 to 2017, contributing to marketing efforts during his tenure. His experience at Harley-Davidson has significantly shaped his marketing expertise.
Education and Expertise
John Dunbar studied at the University of Wisconsin-Milwaukee, where he achieved a Bachelor's Degree in Advertising, Journalism, and Media Studies from 2011 to 2013. He also attended the University of Wisconsin-Eau Claire for General Education from 2009 to 2010. His educational background complements his extensive experience in sales and public relations, enhancing his effectiveness in marketing roles.
Early Career and Internships
John Dunbar began his career with a marketing internship at Hal's Harley-Davidson from 2014 to 2015. This position provided him with foundational experience in marketing within the automotive industry. Additionally, he worked as a Shift Lead - Valet at Downtown Auto Parking, LLC from 2012 to 2014, where he developed customer service skills that are beneficial in his marketing career.
Skills in Multimedia Creation
John Dunbar possesses strong skills in multimedia creation, which he applies to support brand awareness and marketing strategy at Harley-Davidson. His creative design abilities contribute to the development of effective marketing campaigns that engage audiences and enhance the company's visibility in the market.