Rasalika Jain
About Rasalika Jain
Rasalika Jain is a Merchandise Manager at Harley-Davidson Motor Company, where she has worked since 2017. She specializes in visual merchandising and has a background in retail operations, having previously held positions at Zara S.r.l. and Bestseller India.
Current Role at Harley-Davidson
Rasalika Jain has been serving as the Merchandise Manager at Harley-Davidson Motor Company since 2017. In this role, she is responsible for developing and implementing visual merchandising strategies that enhance brand visibility and customer engagement. Her work is based in Milwaukee, Wisconsin, where she has contributed to the company's retail operations for over seven years.
Previous Experience at Zara and Bestseller India
Before joining Harley-Davidson, Rasalika Jain worked at Zara S.r.l. as an Assistant Manager for nine months in 2016. Additionally, she has experience as a Visual Merchandiser at Bestseller India from 2014 to 2016. During her time at these companies, she focused on retail operations and visual merchandising, gaining valuable insights into the fashion and lifestyle sectors.
Education and Academic Background
Rasalika Jain studied at Nagpur University, where she pursued her education from 2008 to 2011. She also attended Chatrapati Sahuji Maharaj Kanpur University in Kanpur during the same period, and she studied Business Administration at Tirpude Institute of Management Education in Civil Lines, achieving a Bachelor's degree. Her academic background has equipped her with the skills necessary for her career in retail management.
Specialization in Retail Brand Strategies
Rasalika Jain specializes in creating and communicating strategies to promote retail brands, products, and services. Her expertise lies in visual merchandising, where she focuses on enhancing brand visibility and engaging customers effectively. This specialization is a key component of her role in the retail industry.
Experience in Fashion and Lifestyle Sectors
Rasalika Jain has extensive experience in the fashion and lifestyle sectors, particularly in retail operations. Her career has involved various roles that emphasize the importance of visual merchandising and brand promotion, contributing to her comprehensive understanding of the retail landscape.