Robert Bradford
About Robert Bradford
Robert Bradford serves as the Director of Global Service & Warranty Operations at Harley-Davidson Motor Company, a position he has held since 2017. With over two decades of experience in various roles within the company, he has a strong background in business process improvement and team management.
Current Role at Harley-Davidson
Robert Bradford serves as the Director of Global Service & Warranty Operations at Harley-Davidson Motor Company, a position he has held since 2017. In this role, he manages service and warranty operations for approximately 1,400 dealers globally. He oversees technical services call center operations, which support eCommerce, dealer network operations, and membership and rewards. His leadership focuses on creating engaged cross-functional teams within the organization.
Previous Positions at Harley-Davidson
Robert Bradford has held multiple positions at Harley-Davidson Motor Company over his career. He served as Director of Solutions Delivery in Global Information Services from 2012 to 2015 and was Program Director for Global Manufacturing ERP from 2011 to 2012. Additionally, he worked as Global IT Program Champion for H-D International Expansion from 2007 to 2012, and as Director of Retail Development from 2016 to 2017. His roles have spanned various functions, including project management and applications portfolio management.
Education and Expertise
Robert Bradford earned a Master of Business Administration (MBA) from Cardinal Stritch University, completing his studies from 2004 to 2007. He also holds a Bachelor of Science degree in Business with a focus on Management of Information Systems from the University of Wisconsin-Parkside, which he completed from 1994 to 1998. His educational background supports his extensive experience in business process improvement and continuous improvement.
Military Background
Before his career at Harley-Davidson, Robert Bradford served in the United States Marine Corps as a Non-Commissioned Officer from 1985 to 1992. This experience contributed to his leadership skills and ability to manage teams effectively in his subsequent roles within the corporate environment.
Professional Skills and Contributions
Robert Bradford has a reputation for fostering highly engaged cross-functional teams within organizations. He has extensive experience in managing customer contact call centers and has been involved in dealer network development and performance management. His approach emphasizes leveraging the unique strengths of team members to drive success in various initiatives.