Sarah (Markel) Bratholt
About Sarah (Markel) Bratholt
Sarah (Markel) Bratholt serves as the Global Campaign Marketing Director at Harley-Davidson Motor Company, where she leads the development of integrated marketing campaigns. With over seven years of experience in marketing and advertising, she has previously held key positions at notable companies including Target Corporation and Crate and Barrel.
Current Role at Harley-Davidson
Sarah Bratholt serves as the Global Campaign Marketing Director at Harley-Davidson Motor Company, a position she has held since 2022. In this role, she leads the development and execution of integrated marketing campaigns that highlight Harley-Davidson's iconic brand on a global scale. Her focus is on elevating the brand and fostering loyalty among its fans and followers.
Previous Experience at Harley-Davidson
Prior to her current role, Sarah Bratholt worked at Harley-Davidson Motor Company as the Global Director of Growth Marketing from 2021 to 2022. During her tenure, she contributed to marketing strategies aimed at expanding the brand's reach and enhancing customer engagement.
Professional Background in Marketing
Sarah Bratholt has accumulated over seven years of experience in marketing and advertising across various roles in both client and agency settings. Her career includes positions such as Senior Manager of Brand Marketing at Crate and Barrel from 2016 to 2021, and Marketing Manager at Crate and Barrel from 2014 to 2016. She also held roles at Target Corporation and Leo Burnett Group, where she developed her expertise in creative direction, marketing strategy, and project management.
Education and Expertise
Sarah Bratholt holds a Bachelor of Arts in Marketing Management from the University of St. Thomas. She furthered her education by obtaining an MBA from the Quinlan School of Business at Loyola University Chicago, completing her studies from 2020 to 2022. Her educational background supports her competencies in marketing strategy and cross-channel communication.
Career Development and Skills
Throughout her career, Sarah Bratholt has demonstrated a passion for creating branded experiences that resonate with customers and drive business results. Her core competencies include creative direction, marketing strategy, project management, and cross-channel communication, which have been pivotal in her roles across various organizations.