Simone Mercanti
About Simone Mercanti
Simone Mercanti serves as the Marketing Lead at Harley-Davidson Motor Company in Milano, Italy, a position she has held since 2022. With a robust background in marketing and communication, she has previously worked in various roles across notable companies, including DMC, PHD, and Omnicom Media Group.
Current Role at Harley-Davidson
Simone Mercanti serves as the Marketing Lead at Harley-Davidson Motor Company, a position she has held since 2022. Based in Milano, Lombardia, Italia, she focuses on enhancing marketing strategies and initiatives for the iconic motorcycle brand. Her role involves coordinating marketing and communication activities, with an emphasis on international collaboration, particularly with teams in the UK and USA.
Previous Experience in Marketing and Media
Before her current role, Simone Mercanti accumulated significant experience in various marketing and media positions. She worked as Customer Experience Lead at Harley-Davidson from 2017 to 2021, where she focused on improving client and partner relationships. Prior to that, she held the position of Media Manager at PHD from 2013 to 2017 and served as Digital Communication Manager at Omnicom Media Group from 2011 to 2013. Her career began at DMC as a Digital Media Executive from 2008 to 2010.
Educational Background
Simone Mercanti studied at Università Cattolica del Sacro Cuore, where she earned a Laurea in scienze della comunicazione. This educational foundation provided her with essential skills and knowledge in communication, which she has applied throughout her marketing career.
Expertise in Client and Partner Relationships
Simone specializes in identifying areas for improvement and development opportunities in client and partner relationships. Her extensive experience in both media centers and corporate environments has equipped her with the skills necessary to enhance communication and collaboration across various teams.
Event Management and Communication Skills
In addition to her marketing expertise, Simone Mercanti possesses extensive experience in event management and communication. This background complements her marketing roles and enhances her ability to execute successful campaigns and initiatives.