Vanessa Muir Johnson
About Vanessa Muir Johnson
Vanessa Muir Johnson is the Director of Digital Growth HDFS at Harley-Davidson Motor Company, a position she has held since 2014. She has extensive experience in digital marketing and communications, having previously worked in leadership roles at notable firms such as Ogilvy & Mather, Razorfish, and Weber Shandwick.
Current Role at Harley-Davidson
Vanessa Muir Johnson serves as the Director of Digital Growth HDFS at Harley-Davidson Motor Company. She has held this position since 2014, contributing to the company's digital strategy and growth initiatives for nearly a decade. Her role involves overseeing digital marketing efforts and enhancing the brand's online presence in the Greater Chicago Area.
Previous Experience at Ogilvy & Mather
Prior to her current role, Vanessa worked at Ogilvy & Mather as Vice President of Global Social & Digital within the Social@Ogilvy division. She held this position for seven months in 2014 while based in Chicago. Her work focused on developing social media strategies and digital marketing campaigns for global clients.
Background in Advertising and Digital Marketing
Vanessa has extensive experience in the advertising and digital marketing sectors. She served as Account Director at Arc Worldwide / Leo Burnett from 2003 to 2007, where she managed client accounts in the Greater Chicago Area. Additionally, she was Vice President, Client Partner at Razorfish from 2009 to 2011 and Senior Vice President, Digital at Weber Shandwick from 2011 to 2013, further solidifying her expertise in digital strategy.
Education and Academic Background
Vanessa studied at the University of Oregon, where she earned a Bachelor of Arts degree in International Studies and Journalism & Communications. Her academic tenure spanned from 1994 to 1997, providing her with a strong foundation in communication and global perspectives.
Early Career Development
Vanessa began her career in the late 1990s, working as a Producer and Project Manager at ninedots from 1997 to 2000 in the Portland, Oregon Area. She continued to build her skills in project management at AKQA from 2001 to 2003 in the San Francisco Bay Area. These early experiences contributed to her later roles in digital marketing and advertising.