Alison Beard
About Alison Beard
Alison Beard serves as the Media Director at Harmelin Media, where she has worked for 21 years since 2003. She specializes in managing multimedia campaigns and has a strong background in account management and strategic planning.
Work at Harmelin Media
Alison Beard has served as Media Director at Harmelin Media since 2003, accumulating 21 years of experience in the role. She is responsible for overseeing multimedia campaigns that span traditional broadcast, digital, out-of-home, and print platforms. Her leadership in managing these campaigns has contributed to the agency's reputation in the media landscape.
Education and Expertise
Alison Beard earned her Bachelor of Arts in Mass Communications from Bloomsburg University of Pennsylvania, where she studied from 1999 to 2003. Her academic background provides a solid foundation for her extensive experience in account management and multimedia campaign planning. She specializes in strategic planning and buying for various sectors, including B2B, CPG, QSR, and Healthcare.
Background
Alison Beard has a broad range of experience in managing multimedia campaigns, which has been a focus throughout her career. Her expertise encompasses various media platforms, allowing her to effectively coordinate and execute campaigns that meet client objectives. This diverse background supports her role in strategic planning and account management.
Achievements
Throughout her tenure at Harmelin Media, Alison Beard has developed a strong portfolio in managing multimedia campaigns. Her specialization in strategic planning and buying has enabled her to work with a variety of accounts, enhancing the effectiveness of campaigns across different industries. Her contributions have played a significant role in the success of the agency's media initiatives.