Colin Kelly

Media Manager @ Harmelin Media

About Colin Kelly

Colin Kelly is a Media Manager at Harmelin Media, where he has worked since 2016. He has a background in advertising and account management, with experience in digital planning and execution for various media campaigns.

Work at Harmelin Media

Colin Kelly has been employed at Harmelin Media since 2016, where he currently holds the position of Media Manager. In this role, he is responsible for managing digital planning and execution for medium to large campaigns. He presents media plans across various digital channels and tactics, ensuring effective communication and strategy implementation. His responsibilities also include budget tracking and monitoring spend for all digital channels, demonstrating his expertise in financial management within media operations.

Education and Expertise

Colin Kelly graduated from Temple University in 2014 with a Bachelor of Arts degree in Advertising, concentrating in Account Management and minoring in Business. His educational background provided a solid foundation for his career in media management. Prior to this, he attended Ocean City High School from 2006 to 2010. His academic achievements have equipped him with the necessary skills to analyze sponsorships, media packages, and opportunities in the media landscape.

Background in Media Strategy

Before his current role, Colin Kelly gained valuable experience as a Media Strategist, where he developed simple media plans under the guidance of senior staff. He executed media buys for smaller markets and supported the planning and buying processes, including competitive analysis and buy maintenance as a Media Assistant. His progression in the media field reflects his growing expertise and understanding of the industry.

Previous Experience

Colin Kelly worked as a Communications Project Specialist Intern at Independence Blue Cross from 2015 to 2016. In this role, he contributed to various communication projects, gaining practical experience in the media and communications sector. This internship provided him with insights into project management and the execution of communication strategies, further enhancing his skill set in the media industry.

Digital Measurement and Reporting

In his career, Colin Kelly has facilitated and interpreted in-depth digital channel-level measurement solutions and reporting. As a Senior Media Strategist, he was responsible for budget tracking and monitoring spend for all digital channels. His analytical skills enable him to assess the effectiveness of media strategies and optimize campaigns based on performance data.

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