Heather Widdop
About Heather Widdop
Heather Widdop serves as the Media Director at Harmelin Media, where she has worked since 2021. With a background in strategic planning and media buying, she brings extensive experience across various industries, including quick-service restaurants and consumer packaged goods.
Current Role at Harmelin Media
Heather Widdop currently serves as Media Director at Harmelin Media, a position she has held since 2021. In this role, she oversees media strategy and planning, focusing on delivering effective media solutions for clients. Prior to this, she worked as Associate Media Director at the same company since 2017. Her extensive experience in media management allows her to provide valuable insights and strategies tailored to client needs.
Previous Experience at Harmelin Media
Heather Widdop has a significant history with Harmelin Media, having worked there in various capacities. She served as Senior Media Strategist from 2013 to 2016, where she developed strategic media plans. Earlier, she worked as Media Manager for 11 months in 2016. This progression reflects her growing expertise and leadership within the organization.
Educational Background
Heather Widdop holds a Bachelor of Arts degree in Communications, Public Relations, Journalism, and Graphic Design from Monmouth University, where she studied from 2004 to 2006. Additionally, she participated in a Semester at Sea program at the University of Pittsburgh in 2004. She also studied Public Relations and Advertising at Flagler College from 2002 to 2003. This diverse educational background supports her career in media management.
Experience in Media Planning and Buying
Heather Widdop possesses extensive experience in strategic planning and media buying across various industries. Her expertise includes working with quick-service restaurants, consumer packaged goods, hospitality, tourism, and real estate brands. This broad range of experience highlights her adaptability and skill in developing targeted media strategies.
Previous Roles in Media Management
Before her tenure at Harmelin Media, Heather Widdop worked as Senior Media Planner/Buyer at The Media & Marketing Group for four months in 2012-2013. She also held the position of Senior Media Strategist at Harmelin Media prior to becoming Media Director. These roles contributed to her comprehensive understanding of media strategy and execution.