Eraina Ferguson
About Eraina Ferguson
As a Senior Product Marketing Manager at Catalant Technologies, I apply my seven years of experience and my passion for content to create innovative solutions that connect businesses with top independent talent. I have a proven track record of developing and executing effective product launch and positioning strategies, identifying and filling product gaps, and growing market share and brand awareness for various products and services. In my current role, I leverage my skills in new media, new business development, and blogging to produce engaging and compelling content, campaigns, and presentations that showcase the value proposition and benefits of Catalant's products. I also advocate for inclusion and diversity in the product marketing field, and mentor aspiring product marketers through adplist.org. I am always eager to learn new skills and explore new opportunities to make a positive impact in the world of product marketing.