David Benitez
About David Benitez
David Benitez is the President of Intelligent Mexican Marketing, a position he has held since 2007 in Arlington, Texas. He has a diverse background in business management, accounting, and marketing, with experience in various leadership roles across multiple companies.
Work at Intelligent Mexican Marketing
David Benitez has served as President of Intelligent Mexican Marketing since 2007. Under his leadership, the company has focused on providing marketing solutions tailored to the Mexican market. His tenure has spanned 17 years, during which he has contributed to the growth and strategic direction of the organization, based in Arlington, Texas.
Education and Expertise
David Benitez has a diverse educational background. He studied Accounting at Instituto Tecnologico Y De Estudios Superiores De Monterrey from 1989 to 1993. He later pursued a Master of Business Administration in Marketing at the same institution from 1994 to 1998. He also attended Harvard Business School, where he studied Business Administration and Management from 2013 to 2015. Additionally, he briefly studied at Northwestern University's Kellogg School of Management in 1999 and at Singularity University in 2017.
Previous Experience at Bimbo, S. A. De C. V.
Before his role at Intelligent Mexican Marketing, David Benitez worked at Bimbo, S. A. De C. V. as Chief Executive Officer of the U.S. Snacks Division, Barcel USA. He held this position from 2000 to 2007, overseeing operations and strategic initiatives within the snacks sector in the United States.
Founding Role at Super Salads
David Benitez was a co-founder of Super Salads, where he worked from 1996 to 2002. This role involved establishing the brand and contributing to its operational strategies in Mexico. His experience in this venture laid a foundation for his subsequent leadership roles in the food and marketing industries.