Jennifer Edmunds
About Jennifer Edmunds
Jennifer Edmunds is a National Account Manager at Hawaiian Airlines, where she has worked since 2016. With extensive experience in the travel and tourism industry, she has held various leadership roles, including positions at Flight Centre Travel Group and cievents.
Work at Hawaiian Airlines
Jennifer Edmunds has served as the National Account Manager at Hawaiian Airlines since 2016. In this role, she is responsible for the development and execution of key sales and marketing strategies, focusing on the largest travel agency portfolio. She manages a corporate Australian travel program with a spending of $210 million, leading a team of 50 operational staff and 5 sales teams. Under her management, Hawaiian Airlines implemented a robust marketing plan that resulted in a 4% growth in net revenue. Additionally, she successfully renegotiated a travel partner contract, achieving a 2.5% reduction in Cost of Sale.
Previous Experience in Travel Management
Before joining Hawaiian Airlines, Jennifer held various positions in the travel industry. She worked as a Sales Manager at Ansett Australia Limited from 1995 to 2001, followed by a role as Area Leader at Flight Centre Travel Group from 2002 to 2004. She also served as Corporate Procurement Manager at FCm Travel Solutions from 2004 to 2007. Her experience includes managing a supplier portfolio valued at $780 million across multiple brands within the Flight Centre group. Additionally, she was the Business Analysis and Solutions Manager at Event Travel Management from 2015 to 2016.
Background in Healthcare
Jennifer began her career in healthcare, working as a Registered Nurse specializing in Children's ENT at The Royal Children's Hospital from 1993 to 1995. This role provided her with foundational skills in patient care and management. She also studied at Princess Alexandra Hospital from 1986 to 1989, which contributed to her qualifications in the healthcare field.
Educational Qualifications
Jennifer Edmunds studied at Southbank Institute of Technology, where she earned a Diploma of Business in Travel & Tourism from 1993 to 1995. This educational background has supported her career in the travel industry, equipping her with essential knowledge and skills relevant to her roles in sales and account management.
Leadership and Team Management
Throughout her career, Jennifer has demonstrated strong leadership capabilities. At CiEvents, she led a team of creative and talented event managers, enhancing her management expertise in a dynamic environment. Her ability to lead diverse teams has been a significant aspect of her roles in various organizations, contributing to successful project outcomes and operational efficiency.