Sandra Wang
About Sandra Wang
Sandra Wang is a Product Manager at Hawaiian Airlines, where she has worked since 2014, specializing in global advertising. With over 15 years of experience in the aviation industry and a strong background in digital marketing, she is recognized for her strategic thinking and collaborative approach.
Work at Hawaiian Airlines
Sandra Wang has been with Hawaiian Airlines since 2014, contributing to the Global Advertising department for a decade. In 2021, she transitioned to the role of Product Manager, where she has focused on enhancing the airline's product offerings and marketing strategies. Her extensive experience in the aviation industry supports her efforts in developing effective advertising campaigns that resonate with a global audience.
Previous Experience in the Aviation Industry
Before joining Hawaiian Airlines, Sandra Wang held several positions at United Airlines. She served as the Manager of Digital Marketing Communications from 2011 to 2012 and as the Internet Marketing Manager from 2008 to 2010. Additionally, she worked as the Integrated Marketing Communications Manager from 2009 to 2011. These roles provided her with a solid foundation in digital marketing and communications within the aviation sector.
Education and Expertise
Sandra Wang earned her M.B.A. from Northwestern University - Kellogg School of Management, where she studied Marketing, Management and Strategy, and International Business from 2006 to 2009. She also holds a B.A. in Economics from the University of Michigan, completed from 1993 to 1998. Her educational background complements her professional experience, particularly in developing global interactive marketing programs across various digital platforms.
Background in Financial Industry
Prior to her career in aviation, Sandra Wang worked in the financial industry at Northern Trust. She served as a Business Process Analyst from 1999 to 2005 and later as an Account Manager from 2005 to 2008. This experience provided her with insights into business processes and client management, which she has leveraged in her marketing roles.
Professional Skills and Recognition
Sandra Wang is recognized for her strategic thinking and collaborative approach. She has a strong background in tactical executions, including display, paid search, and video marketing. Her expertise lies in leveraging emerging technology platforms to reach consumers effectively through cross-functional partnerships. She is also noted for being a results-driven facilitator and educator, contributing to her effectiveness in team environments.