Arun Prakash
About Arun Prakash
Arun Prakash is a Manager of Brand Strategy and Marketing at HCL Enterprise, where he has worked since 2019. He has a strong background in marketing, having previously held positions at Airtel, Wipro, and HCL, and holds an MBA from Banaras Hindu University.
Current Role at HCL Enterprise
Arun Prakash currently serves as the Manager of Brand Strategy and Marketing at HCL Enterprise. He has held this position since 2019, contributing to the company's marketing initiatives in the Noida Area, India. In this role, he manages marketing strategies with an emphasis on digital and Below The Line (BTL) tactics for various brand initiatives. His responsibilities also include overseeing corporate branding efforts as part of the Chairman's Office at HCL Enterprise and Shiv Nadar Foundation.
Previous Experience in Marketing
Prior to his current role, Arun Prakash worked as a Deputy Manager in Brand Strategy and Marketing at HCL Enterprise from 2016 to 2019. He also gained experience as a Consultant at Wipro from 2014 to 2016. His early career included a marketing internship at Airtel in 2013, where he worked for one month in the Mumbai Area. These roles have provided him with a solid foundation in marketing strategies and brand management.
Educational Background
Arun Prakash has a diverse educational background in business and marketing. He earned a Master of Business Administration (MBA) in Marketing and International Business from the Faculty of Management Studies at Banaras Hindu University, completing his studies from 2012 to 2014. He also studied Competitive Strategy at Ludwig-Maximilians Universität München, where he achieved a certificate in 2013. Additionally, he holds a Bachelor of Pharmacy (B.Pharm.) from the University of Delhi, completed in 2012.
Entrepreneurial Ventures
During his MBA studies, Arun Prakash co-founded and operated Bitsprint.in, a web designing and marketing company. This venture allowed him to apply his academic knowledge in a practical setting, enhancing his skills in digital marketing and brand strategy. His entrepreneurial experience complements his professional roles in marketing and brand management.
Interests and Activities
Arun Prakash has a keen interest in gadgets and new technologies, which aligns with his professional focus on digital marketing. In his leisure time, he enjoys playing badminton, which serves as a recreational activity. His interests reflect a commitment to staying updated with technological advancements that can influence marketing strategies.