Beverly Allen
About Beverly Allen
Beverly Allen serves as the Integrated Sales Director for Good Housekeeping, Country Living, and Dr. Oz The Good Life at Hearst, a position she has held since 2006. She has a background in creative services and marketing, having previously worked as the Director of Creative Services at New York Magazine.
Work at Hearst
Beverly Allen has been serving as the Integrated Sales Director for Good Housekeeping, Country Living, and Dr. Oz The Good Life at Hearst since 2006. In this role, she focuses on driving integrated sales strategies across these well-known publications. Additionally, she holds the position of New Business Development Director at Hearst, where she has contributed to expanding the company's market presence and revenue streams for 18 years.
Education and Expertise
Beverly Allen completed her Bachelor of Arts degree at Rutgers University, attending from 1976 to 1980. She also studied at Ridgewood High School and Berkeley College. Her educational background has provided her with a solid foundation in communication and marketing, which she applies in her current roles at Hearst.
Background
Before joining Hearst, Beverly Allen worked at New York Magazine as the Director of Creative Services, Promotion, and Marketing from 1991 to 2002. This role allowed her to develop expertise in creative marketing strategies and promotional initiatives, which she has leveraged in her subsequent positions in the publishing industry.
Professional Experience
Beverly Allen has accumulated extensive experience in the publishing and marketing sectors. Her tenure at Hearst spans 18 years, during which she has held key positions that emphasize sales integration and new business development. Her previous experience at New York Magazine further complements her skill set in creative services and marketing strategies.