John Wattiker
About John Wattiker
John Wattiker serves as the Executive Sales Director for Fashion at Hearst Media Solutions, where he specializes in developing strategic media programs. With a diverse background in finance and advertising, he collaborates with clients to deliver impactful campaigns across a wide range of consumer brands.
Work at Hearst
John Wattiker has held multiple roles at Hearst Media Solutions, currently serving as Executive Sales Director, Fashion since 2022. His responsibilities include building and executing strategic media programs that encompass various formats such as digital, native content, affiliate marketing, social media, experiential marketing, programmatic advertising, and video solutions. Prior to his current position, he worked as Executive Sales Director for the Luxury Collection and as Executive Director for the Men's Group, where he focused on fashion and retail. His experience at Hearst spans over several years, contributing to his expertise in the media landscape.
Education and Expertise
John Wattiker earned a Bachelor of Science degree in Finance and Public Policy from William & Mary. He also holds a certificate in Publishing from New York University, which he completed between 2012 and 2013. Additionally, he studied Organizational Behavior and International Marketing at Richmond, The American International University in London. His educational background, combined with his non-traditional trajectory in the media industry, enables him to approach challenges with a unique perspective.
Background
Before joining Hearst, John Wattiker gained experience in the finance sector, working at JP Morgan as an Analyst and later as an Associate in Private Banking. He also served as Vice President at Deutsche Bank. His early career included a position at PwC in Financial Services Consulting and a role at the Smithsonian Institution as a Development Associate. This diverse background in finance and consulting complements his media career, allowing him to think creatively and strategically.
Achievements
Throughout his career, John Wattiker has successfully collaborated with clients and internal stakeholders to deliver impactful media campaigns. At Hearst Media Solutions, he advises clients on media strategies across a portfolio of 27 consumer brands. His ability to integrate quantitative training with creative thinking has contributed to his effectiveness in executing full-funnel media programs. His work has been characterized by a focus on innovative solutions tailored to client needs.