Justine Abad

Justine Abad

Global Digital Account Manager @ Hearst

About Justine Abad

Justine Abad is a Global Digital Account Manager at Hearst, where she has worked since 2020 in London. She has a diverse background in marketing and project management, with previous roles at notable companies including Parfums Christian Dior and ShopStyle, Inc.

Work at Hearst

Justine Abad has been serving as the Global Digital Account Manager at Hearst since 2020. In this role, she is responsible for managing digital accounts on a global scale. Her position is based in London, Greater London, United Kingdom. During her tenure, she has focused on developing strategies to enhance digital marketing efforts and improve client relationships.

Education and Expertise

Justine Abad holds a Master of Science in Strategic Marketing from Imperial College Business School, where she studied from 2017 to 2018. Prior to that, she earned a Bachelor of Science in Management with Marketing from Royal Holloway, University of London, completing her studies from 2013 to 2016. Her educational background provides her with a solid foundation in marketing principles and business management.

Background

Justine Abad's professional journey includes various roles in marketing and project management. She began her career as a Corporate Sales Intern at HSBC in 2012 and has since held positions at several organizations, including Pulse Advertising & Talent Management and ShopStyle, Inc. Her experience spans across digital marketing, project management, and styling, showcasing her versatility in the industry.

Achievements

During her time at Parfums Christian Dior, Justine Abad contributed to maintaining the performance of the UK's number one perfume. Additionally, she served as Event Manager for the Marketing Society during her undergraduate studies, where she demonstrated her leadership and event management skills. These experiences highlight her ability to manage significant projects and contribute to brand success.

Previous Work Experience

Before her current role at Hearst, Justine Abad held several positions that enriched her professional experience. She worked as an Assistant Project Manager at Parfums Christian Dior for 10 months in 2019 and as a Digital Marketing Coordinator at ShopStyle, Inc. for 6 months from 2016 to 2017. Her internships and roles in various companies have equipped her with diverse skills in marketing and project management.

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