Katie Lavitt
About Katie Lavitt
Katie Lavitt is a Senior Program Manager in Fashion & Luxury at Hearst, where she has worked since 2024. She has a background in integrated investment and digital program management, with experience at UM Worldwide and a degree in Communication Studies from West Virginia University.
Work at Hearst
Katie Lavitt currently serves as the Senior Program Manager for Fashion & Luxury at Hearst. She has been in this role since 2024, contributing to the company's initiatives in the fashion and luxury sectors. Prior to this position, she worked as a Digital Program Manager at Hearst from 2021 to 2024, where she managed various digital projects. Her experience at Hearst spans a total of over three years, during which she has developed expertise in program management and collaboration across teams.
Previous Experience at UM Worldwide
Before joining Hearst, Katie Lavitt worked at UM Worldwide, where she held two positions. From 2018 to 2021, she was a Senior Associate in Integrated Investment, focusing on media strategy and investment. Prior to that, she served as an Associate in Integrated Investment - J3 from 2016 to 2018. In these roles, she gained valuable experience in managing media campaigns and working with clients in a fast-paced environment.
Education and Expertise
Katie Lavitt earned her Bachelor’s Degree in Communication Studies with a Social Media Emphasis from West Virginia University in 2016. Her academic background has equipped her with strong communication skills, which are essential for her current role. She has expertise in managing custom and paid media campaigns and coordinating efforts between internal and external teams, making her well-suited for high-demand environments.
Research Experience at West Virginia University
In 2014, Katie Lavitt worked as a Research Assistant in the Communication Studies Department at West Virginia University. This role provided her with foundational research skills and insights into communication practices, further enhancing her understanding of the field. Her experience in research complements her professional background in program management and media investment.